Creativity, Innovation & Entrepreneurship

About the course

Short-term Professional Development Program Abroad

Program Theme

Innovation and Creativity as a strategic resource to obtain sustainable competitive advantages.

Target

Undergraduates interested in the area

Objectives

To enable executives to lead innovation processes inside or outside their organizations. To develop creative spirit in the managerial context with strategic connections.

Creativity, Innovation & Entrepreneurship

Benefits for scholarship holders participating in this program:

  • Subsidized rates at partner hotels
  • Optional visit to the Fashion District in Milan

  • Academic Preparation and Logistics for the program

Why should I attend this course?

  • Professors are PhDs with vast professional experience at executive levels;
  • Two meetings with local executives within the activity schedule;
  • Optional visit to the UN Headquarters and the World Trade Organization in Geneva;
  • Use innovation and creativity as strategic resources for sustainable competitive advantage.

Check the opinion of our former students

Testimonials from IBS Americas students who attended CUOA Business School

July - 2022

Daniela Galvis

Creativity, Innovation & Entrepreneurship program

July - 2022

Bianca Lópes Martínez

Creativity, Innovation & Entrepreneurship

January - 2020

Matheus Bastos

Creativity, Innovation & Entrepreneurship

January - 2020

Daniele Scussel

Creativity, Innovation & Entrepreneurship

January - 2020

Caterine Lima Santana

Creativity, Innovation & Entrepreneurship

January - 2019

Farah Nabil

Creativity, Innovation & New Businesses

Content

Personal characteristics and skills which foster entrepreneurial and managerial performances and enhance firm competitiveness; developing and improving these skills. Company Visits and Project Work.

How enterprises work, deal with the competitors and, generally speaking, compete in the global economy; which activities firms perform, how they perform them, how they create superior customer value (low cost or differentiated products) and put itself in a position to appropriate the value. Project work.

Organizational processes which improve the ability to innovate products and services; skills needed to increase the orientation to innovation. Project work. Graduation Ceremony.

Frequently Asked Questions

Courses are 3 weeks with classes from Monday to Wednesday full-time. The student will take the administration module in one period and, in the case of students from the United States and England, the English module in another. In Italy, the other period is dedicated to the preparation of the work to be presented at the end of the course. 
On Thursdays, students in the thematic courses have company visits or lectures with local executives. 
Please refer to the course page for specific details of course load, syllabus and extra activities. 

The students will visit companies active in the local market or receive representatives at the university for lectures according to the course's area of study. It is expected that students have a very proactive attitude, asking interesting questions to the representative of the organization.

We recommend that you take your laptop to develop the work and activities. It will also be useful for accessing the library and digital materials made available by the professors. 

PROGRAM COORDINATION IN BRAZIL
Professor Ricardo Britto

PhD in Business Administration from FEA/USP, he is one of the most experienced Brazilian professors in International Business.

  • Location
    Altavilla Vicentina - Italy
  • Dates
    3 weeks (January or July)
  • Investment
    € 6.111 + Enrollment: € 60
    Check opportunities for partial scholarships
  • Program Profile
    Classes and company visits in a full-time basis
  • Workload
    100 class-hours (lectures, talks and company visits)
  • Additional Activity
    Visit to the World Trade Organization in Geneva, Switzerland, or the Fashion District of Milan, Italy
  • Students per Classroom
    From 15 to 30
    students
  • Certification
    Certificate in Executive Management
  • Language
    English
Enroll Have questions? Talk to us!

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